The vibe is changing. The days of acting like, looking like, and being like someone else in order to be successful are gone. It isn’t about doing what someone else does. It’s about being yourself, your authentic self, and going after what you truly want.

When it comes to planning a Pinterest strategy, most entrepreneurs struggle. Here’s a spoiler: a strategy is not all that exciting or complicated. Sometimes as experts in our particular field we tout the word “strategy” as something that is secret or unknown to YOU as the business owner.